L’essence protein bars, the first frozen fitness product of its kind, has set out to revolutionize the health food industry.  Mimicking an ice cream bar, coated in dark chocolate, this 58 gram beauty packs 14 grams of protein and is sure to satisfy.

          Protein bars have long been characterized by their dry, grainy texture and bland flavor. Whether you’re an athlete, a fitness enthusiast, or even a vegetarian, one thing is apparent: you don’t buy a protein bar for its taste. Until now.  What creator Robert Guida calls “The world’s finest protein bar,” L’essence has hit the market and is available to order online by the dozen.  With its creamy texture and smooth, cool taste, this protein bar promises that the only thing more appealing than its flavor is its calorie count.